Recently,Apple’s market value finally beyonded the total of Microsoft and Google.While,these days,Windows 8 new logo was leaked on the internet.Today,Microsoft confirmed that the previouse square blue logo was the Windows 8 official logo.The old Windows xp etc logos are more like flags.
Microsoft’s new logo was acutually designed to fit the concerpt of Metro interface.Some people like this new logo,but some do not and think it’s quit ugly.Metro interface of WP7 is still in its infancy without too much reaction from market.The Windows 8 seems to be one of the most important key to win the market for Microsoft.
The following is the explanation from Microsoft:
1).”We wanted the new logo to be both modern and classic by echoing the International Typographic Style (or Swiss design) that has been a great influence on our Metro style design philosophy. Using bold flat colors and clean lines and shapes, the new logo has the characteristics of way-finding design systems seen in airports and subways.”
2).”It was important that the new logo carries our Metro principle of being “Authentically Digital”.By that, we mean it does not try to emulate faux-industrial design characteristics such as materiality(glass,wood,plastic, etc.).It has motion-aligning with the fast and fluid style you’ll find throughout Windows 8.”
3).Our final goal was for the new logo to be humble,yet confident.Welcoming you in with a slight tilt in perspective and when you change your color, the logo changes to reflect you.It is a “Personal” Computer after all.
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- Tags : Apple, logo, Metro, Microsoft, Windows 8
- Date : February 18th, 2012
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